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Elena

Hospitality Social Media Assistant

Location

Colombia

10

YEARS OF

EXPERIENCE

I am a Hospitality Social Media Assistant with 10 years of experience creating and managing digital content for hotels, restaurants, and travel brands. My expertise lies in crafting engaging posts, managing multi-platform strategies, and using analytics to refine performance. I excel at storytelling, brand alignment, and customer engagement through visual and written content. With a deep understanding of hospitality trends and guest expectations, I ensure every post communicates value, ambiance, and service excellence.

Main Skills

Accounts Receivable

ASPEL

Balancing Accounts

Cash flows

Cash Management

External Audit

Content Calendar Planning
Brand Storytelling
Community Management
Email Campaigns
Photo & Video Coordination
Social Media

Work Experience

Work Experience

Hospitality Social Media Assistant (2018 – Present)
→ Curate, schedule, and publish content across Instagram, Facebook, and TikTok to showcase hospitality experiences.
→ Coordinate with marketing teams to plan seasonal campaigns, promotions, and event coverage.
→ Monitor performance metrics (engagement, reach, CTR) and adjust strategy accordingly.
→ Engage with followers, respond to inquiries, and manage online reputation.
→ Collaborate with photographers and videographers for branded content creation.
→ Implement content calendars and reporting for multiple hospitality accounts.

Digital Content Coordinator (2015 – 2018)
→ Designed and executed monthly content plans for luxury dining and boutique hotels.
→ Conducted market research to align digital content with audience preferences.
→ Assisted with influencer partnerships and UGC campaigns.
→ Wrote blog posts, newsletters, and promotional copy with SEO best practices.
→ Maintained brand consistency across all online touchpoints.

Social Media Intern (2013 – 2015)
→ Supported social media campaigns for hospitality events and restaurant launches.
→ Scheduled posts, tracked analytics, and compiled weekly reports.
→ Created visual assets using Canva and basic photo editing tools.
→ Participated in brainstorm sessions for campaign ideas and brand positioning.

Education


Bachelor’s Degree in Communications and Media (2009 – 2013)

Education

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