Pacific Northwest Garden Design Firm:

Building a Remote Front Office

Time Zone
Alignment

20 hours a week,
fully inside the Pacific
business day
 

Best
Profiles

3 strong profiles
presented, the right fit
hired in 2 to 3 weeks
 

Exceeded
Expectations

So pleased at the 3-month
review, now exploring a
direct hire

Employees

1-10 employees

Location

Pacific Northwest, USA

Industry

Garden Design & Landscape Consulting

The Challenge

We continue to be absolutely thrilled with her, both her work quality and presence on our team.

Founder

Garden Design Firm in the Pacific Northwest

A small garden design firm in the Pacific Northwest, with a team of fewer than 10 people, helps homeowners turn their yards into productive kitchen gardens and native habitat using organic methods. Every project starts with a consultation, and as demand grew, the front office became the bottleneck. 

The founder was doing it all: consulting with clients, managing projects, and running the office. Client emails, intake, scheduling, social media, website edits, and vendor coordination all competed for the same hours. New inquiries waited, and marketing happened at night. 

Finding the right help locally came with real constraints. 

  • The role mixed administrative and creative marketing work, a rare combination 
  • Strong candidates rarely wanted a part-time schedule 
  • The founder’s own time was stretched across too many functions 

As the founder explained, “I needed someone who could handle the office and the creative side, and I needed them to be someone clients would trust from the first email.”

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The Approach

The founder found Wow Remote Teams through an online search and shared a clear brief for a part-time Marketing Office Coordinator. Wow presented three profiles, all of which she liked, making the final decision about fit rather than compromise. Within 2 to 3 weeks, the role was filled.

The selected coordinator from Mexico brought more than 6 years of experience supporting remote teams, a background in journalism and creative advertising, and an MBA in marketing. She communicates fluently in English and already knew the firm’s project management and design tools.

Working 20 hours a week, she took ownership of email management, client intake, consultation scheduling, project management, and follow-ups. She also handles social media content, marketing materials, website updates, vendor coordination, and purchasing support.

With Mexico one to two hours ahead of Pacific Time, her schedule falls fully within the firm’s business day. She reports directly to the founder, joins regular check-ins, and uses the same systems as the rest of the team.

This allowed the founder to move from running the office herself to leading a business with a dedicated front office.

I needed someone who could handle the office and the creative side, and someone clients would trust from the first email

Founder

Garden Design Firm in the Pacific Northwest

The Outcome

She has exceeded expectations, and honestly has been one of our best hires

Founder

Garden Design Firm in the Pacific Northwest

Three months in, the impact was clear. 

New inquiries are answered and consultations booked the same day. Social media, marketing materials, and website edits now run on a schedule instead of being squeezed in at night. 

More importantly, the founder was able to step back from the inbox and focus on clients and design. 

Her feedback at the 3-month review went beyond output. She pointed to the coordinator’s presence on the team as much as the quality of her work. 

That confidence quickly turned into a long-term question. Instead of asking whether remote hiring could work, the founder began exploring a direct-hire transition to make the coordinator a permanent part of the firm. 

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Douglas Mertes
Douglas Mertes
COO | Identity Architects
“Working with Wow has probably been the smoothest experience out of all the firms we’ve worked with. Statistically, we’re running about one hire for every 100 applicants we touch. That allows us to make quick decisions early and spend real time with the right people.” 
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Madison Sullivan
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CIO | Good Company
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